Wine Festival Gets a 'Taste' of New Culinary Partner and Sponsor
The Finger Lakes Wine Festival, supported by The Corning Museum of Glass, revealed Barilla and Academia Barilla as their newest partners to an audience of regional tourism professionals on May 4th during a 'sneak peek' of Festival's new culinary classes in July.
Academia Barilla Regional Extra Virgin Olive Oils, Unique Pecorino Gran Cru cheese with Gourmet Chianti Wine Jelly and Aged Balsamic Vinegars of Modena were the focus of the event held at the track's newly renovated suites on Thursday, May 3rd. Guests sampled authentic Italian culinary artistry paired with wines from Lamoreaux Landing Wine Cellars in preparation for the newly offered culinary classes during this year's Finger Lakes Wine Festival in July and partnership with Barilla.
"We are thrilled to welcome Barilla America and Academia Barilla as new sponsors of the July 20-22, 2007 event," stated Festival Director, Wendy Brubaker. "The true, authentic flavors of Italy will bring a heightened culinary aspect to the Finger Lakes Wine Festival."
Academia Barilla will exhibit their products during the July 20-22, 2007 event weekend as well as participate in the Festival's inaugural culinary classes. "Olive Oil & Balsamic Vinegar, A Treasured Tradition" will demonstrate proper tasting techniques of these culinary staples on Saturday and Sunday at 1:30. Barilla will also offer a sampling of their product collection—all of which have been hand selected to represent the excellence and tradition of Italian gastronomy.
"The mission of Academia Barilla is to protect, promote and develop authentic Italian food and culture around the world," stated Kim Sayid, Academia Barilla. "We are honored to have this opportunity and to share the bounty of Italian gastronomy with the Festival and the local people of New York."
A privately owned, family-run multinational corporation, Barilla has been built on the talent, expertise, and hard work of four generations of the Barilla family. The Barilla Group, founded in Parma, Italy, in 1877, is dedicated to producing the highest quality pasta and other grain-based food products that embody the spirit of authentic Italian cooking for consumers around the world. Barilla America, Inc., the U.S.-based division of The Barilla Group, extends the company's commitment to flavor, convenience, and the highest culinary standards to America. Following its U.S. launch in 1996, Barilla has become the No. 1 brand of pasta.
Barilla is slated to open a new production facility in Avon, New York this summer, and currently produces their sauces in nearby Fairport, New York.
Located in the heart of Finger Lakes wine country, the Festival, takes place July 20-22, 2007, and promotes New York wines and agricultural products, the top industries of the region. Eighty wineries are slated to attend, in addition to a variety of vendors from throughout the country—representing artisans, jewelers, culinary products, displays and wine accessories. The new hands-on classes compliment the Festival's comprehensive line up cooking demonstrations and wine seminars, and are included with Festival admission. Advance registration is required—culinary fans my sign up by logging onto FLWineFest.com or by calling 607-535-2486 ext. 229.
The celebration kicks-off Friday evening, July 20th, with fireworks, wine, and togas at "Yancey's Fancy Cheese Launch of the Lakes", and continues Saturday and Sunday, from 10:00am - 5:00pm. Camping on Festival grounds, shuttle service to area hotels, and
plenty of free parking are all available.
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