International Speedway Corporation Announces Year-Long Commitment to Drive to End Hunger

Watkins Glen International food donation, Bog ticket package promotion to help combat threat of adult hunger

JG AARP

Join Jeff Gordon in The Bog for NASCAR Weekend at The Glen.

WATKINS GLEN, NY – Four-time NASCAR Sprint Cup Series champion Jeff Gordon, International Speedway Corporation (ISC) Chief Executive Officer Lesa France Kennedy, and Watkins Glen International Track President Michael Printup announced ISC’s commitment to donate food through the 2012 season. Watkins Glen International is offering a Sunday Only General Admission Ticket and Bog Admission for $135 with $24 of the purchase price going to support the AARP Foundation through Drive to End Hunger, a national effort to address the issue of older adult hunger in America. More information about this outstanding opportunity is available here.

“We all love NASCAR because of the unbeatable action on the track,” said Gordon. “Drive to End Hunger, ISC and Americrown are showing today, though, that some of the most important work we do is off the track. These commitments will go a long way to help people put food on the table for themselves and their families.”

“We understand that strong communities are everyone’s responsibility,” stated Kennedy. “Across the country at each of our motorsports facilities, we see opportunities to solve challenges in these communities. By working together with AARP and AARP Foundation in addressing older adult hunger in America we can make a difference in the lives of many through our food donations. Hopefully, we can reach a day when no one has to worry about where their next meal will come from.”

Americrown Services Corporation (Americrown), ISC’s food and beverage concessions operator, will donate extra food items from the NASCAR Sprint Cup Series races it services in 2012 to local food banks on behalf of Drive to End Hunger. AARP Foundation is helping identify and work with local food banks to receive the donations, which is expected to include bread, produce and other food items. Watkins Glen International and Americrown will donate extra food from NASCAR Weekend at The Glen to The Food Bank of The Southern Tier.

“This is a fantastic opportunity for The Glen to support our local community and provide our fans with a chance to interact with Jeff Gordon,” Printup said. “We are always looking to positively impact the surrounding area and improve the fan experience at WGI.”

Prior to the green flag of the NASCAR Sprint Cup Series race at The Glen on Sunday, August 12, Jeff Gordon will entertain questions from fans in The Bog. Located in the infield of Turn 11, The Bog features a Jumbotron view, buffet lunch and drinks all with a view of the final turn before the checkered flag. Bog ticket holders also receive a cold pit pass, allowing them to walk among the entire grid of NASCAR Sprint Cup Series cars prior to the start of the race as pit crews prepare for the green flag. Those interested may gain access to The Bog and donate $24 to Drive to End Hunger for just $135 thanks to AARP.

“We’re proud to work with committed partners like ISC and Americrown to help nearly 9 million older Americans who everyday have to choose whether to eat or pay for other essentials like shelter or health care,” said AARP Foundation President Jo Ann Jenkins. “We want to make a real difference this week in the Southern Tier of New York, and build lasting, sustainable solutions beyond.”

ISC, AARP and AARP Foundation began food donation efforts in 2011, when more than 45,000 pounds of food – the equivalent of 35,000 meals – were donated to local food banks on behalf of Drive to End Hunger. This year’s efforts began at Daytona International Speedway and will continue to other ISC tracks, including Auto Club Speedway and Martinsville Speedway. 

Drive to End Hunger is AARP and AARP Foundation’s national effort to help the nearly 9 million older Americans who are facing hunger across the United States. Drive to End Hunger is not only raising awareness of the problem, but also the funds to fight it. Drive to End Hunger is engaging corporate sponsors and individuals across the country, as well as funding innovative programs with promising results that can be applied elsewhere to prevent hunger. All contributions to Drive to End Hunger go to support the hunger solutions of AARP Foundation.

Tickets for the 2012 season at Watkins Glen International are on sale now! Fans can purchase their tickets and camping by contacting the WGI ticket office at 866.461.RACE (7223) or logging on to the official website, www.TheGlen.com. Gift certificates, tickets and track merchandise are available for purchase at The Shop located at 2 North Franklin Street in downtown Watkins Glen. The Shop is open 9 a.m. – 6 p.m. Monday-Friday and 9 a.m. – 5 p.m. Sunday. Keep up with The Glen on Facebook and Twitter.

To get involved or for more information, please visit www.DrivetoEndHunger.org

AARP Foundation
AARP Foundation is working to win back opportunity for struggling Americans 50+ by being a force for change on the most serious issues they face today: housing, hunger, income and isolation. By coordinating responses to these issues on all four fronts at once, and supporting them with vigorous legal advocacy, the Foundation serves the unique needs of those 50+ while working with local organizations nationwide to reach more people, work more efficiently and make resources go further. AARP Foundation is the charitable affiliate of AARP. Learn more at www.aarpfoundation.org.

International Speedway Corporation
International Speedway Corporation is a leading promoter of motorsports activities, currently promoting more than 100 racing events annually as well as numerous other motorsports-related activities.  The Company owns and/or operates 13 of the nation’s major motorsports entertainment facilities, including Daytona International Speedway® in Florida (home of the DAYTONA 500®); Talladega Superspeedway® in Alabama; Michigan International Speedway® located outside Detroit; Richmond International Raceway® in Virginia; Auto Club Speedway of Southern CaliforniaSM near Los Angeles; Kansas Speedway® in Kansas City, Kansas; Phoenix International Raceway® in Arizona; Chicagoland Speedway® and Route 66 RacewaySM near Chicago, Illinois;  Homestead-Miami SpeedwaySM in Florida; Martinsville Speedway® in Virginia; Darlington Raceway® in South Carolina; and Watkins Glen International® in New York.

The Company also owns and operates MRN® Radio, the nation's largest independent sports radio network and Americrown Service CorporationSM, a subsidiary that provides catering services, food and beverage concessions, and produces and markets motorsports-related merchandise. In addition, the Company has a 50 percent interest in the Hollywood Casino at Kansas Speedway. For more information, visit the Company's Web site at www.internationalspeedwaycorporation.com.

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