Continental Tire Expands Partnership with The Glen, Sponsors August GRAND-AM Rolex Sports Car Series Race
WATKINS GLEN, NY – Watkins Glen International today announced that Continental Tire will increase its presence at The Glen by becoming the title sponsor of the GRAND-AM Rolex Sports Car Series race on Saturday, August 11. Buffalo, NY-based retailer Dunn Tire will become the presenting sponsor of the race and the Official Tire Retailer of Watkins Glen International. Financial terms of the multi-year sponsorship were not disclosed.
The Continental Tire 200 presented by Dunn Tire is a part of the NASCAR Sprint Cup Series at The Glen and will feature many of the same drivers that will compete in Sahlen’s Six Hours of The Glen on July 1.
“We are excited to welcome Dunn Tire to Watkins Glen International and continue to build our relationship with Continental Tire,” Watkins Glen International track president Michael Printup said. “It is a great combination to have these two leaders in the consumer and motorsport industry working together with us at The Glen.”
Continental Tire, the Official Tire of Watkins Glen International, will continue its role as the title sponsor of the GRAND-AM Continental Tire Sports Car Challenge race, the Continental Tire 150 on June 30.
“We’re pleased to be named the title sponsor of the Rolex Series race at Watkins Glen International in August,” said Travis Roffler, director of marketing for Continental Tire. “It’s an honor to be able to add to the continued growth of the GRAND-AM Series. We’re looking forward to lots of door-to-door competition throughout the race weekend.”
Dunn Tire, based in Buffalo, NY, has 31 locations throughout New York and Pennsylvania, including stores in Buffalo, Rochester, Syracuse and Erie, Pa.
The racing heritage of Watkins Glen International is known worldwide” said Chuck Haring, Director, Marketing & Advertising at Dunn Tire, “We’re very lucky to have it right here in our footprint. Dunn Tire is very proud and very excited to partner with Continental Tire and Watkins Glen to present this world class race.”
Tickets for the 2012 season at Watkins Glen International are on sale now! Fans may purchase their tickets and camping by contacting the WGI ticket office at 866.461.RACE (7223) or logging on to the official website, www.TheGlen.com. Gift certificates, tickets and track merchandise are available for purchase at The Shop located at 2 North Franklin Street in Watkins Glen. The Shop is open 9 a.m. – 6 p.m. Monday-Friday and 9 a.m. – 5 p.m. Sunday. Keep up with The Glen on Facebook and Twitter.
About Continental Tire
With sales of €30.5 billion in 2011, Continental is among the leading automotive suppliers worldwide. As a supplier of brake systems, systems and components for powertrains and chassis, instrumentation, infotainment solutions, vehicle electronics, tires and technical elastomers, Continental contributes to enhanced driving safety and global climate protection. Continental is also an expert partner in networked automobile communication. Continental currently has approximately 167,000 employees in 46 countries.
About Dunn Tire
Dunn Tire is a Buffalo, NY based tire retail, and an AAA (American Automobile Association) Approved automotive service provider. Recently ranked by Tire Business as the 25th largest independent tire retailer in North America; they are also a Top 20 market share holder in the United States with in their retail category. Dunn Tire has 31 retail locations from Erie, Pa. to Syracuse, NY. Locally owned and operated, Dunn Tire has been providing tire and automotive services since 1973.
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