Bully Hill Vineyards 176 at the Glen event logo featuring a checkered flag and purple, yellow, and orange racing swirl design.

Bully Hill Vineyards Named Race Entitlement Partner for NASCAR CRAFTSMAN Truck Series Race at Watkins Glen International

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Bully Hill Vineyards 176 set for Friday, May 8 at The Glen

WATKINS GLEN, N.Y. (March 31, 2026) – Watkins Glen International announced today that Bully Hill Vineyards has been named the race entitlement partner for the upcoming NASCAR CRAFTSMAN Truck Series race. The Bully Hill Vineyards 176 is set for Friday, May 8 at The Glen.

“It’s an honor to collaborate with Bully Hill Vineyards, a beloved Finger Lakes winery that embodies the community, passion, and spirit of the region,” said Dawn Burlew, Watkins Glen International President. “Their commitment to quality and excellence aligns perfectly with the intense, high-energy racing fans experience at The Glen. We are proud to have them by our side for an unforgettable day of racing in the heart of New York’s wine industry.”

With a legacy spanning nearly 150 years, Bully Hill Vineyards has evolved from a historic family winemaking tradition into a nationally recognized brand known for its bold personality and independent spirit. The winery has built a reputation for doing things its own way; standing out, pushing boundaries, and connecting with generations of loyal fans. It’s that same edge and authenticity that makes this partnership a natural fit for the high-speed world of NASCAR.

“Bully Hill Vineyards is thrilled to be the title sponsor of the CRAFTSMAN Truck Series at The Glen.” said Sean King, Director of Marketing for Bully Hill Vineyards. “We have a long tenured history at The Glen dating back to the mid-1900s, and we’re thrilled to be back! I can’t think of two better brands that truly capture the heritage of the Finger Lakes.”

Today, Bully Hill stands as one of the Finger Lakes’ premier destinations, offering a full experience that includes a restaurant, wine museum, tasting room, and retail shops-all set among vineyards still cared for by the Taylor family. From the first lap to the last sip, this partnership is about delivering bold moments, unforgettable memories, and a true taste of what makes this region-and this sport-so special.

The May race weekend kicks off with a doubleheader featuring the ARCA Menards Series General Tire 100 at 1:30 p.m ET and NASCAR CRAFTSMAN Truck Series Bully Hill Vineyards 176 at 4:30 p.m. ET on Friday, May 8. The NASCAR O’Reilly Auto Parts Series will continue the action on Saturday, May 9 at 4:00 p.m. during the Mission 200 at The Glen.

The NASCAR Cup Series stars conclude the weekend on the 2.45-mile road course Sunday, May 10 with the Go Bowling at The Glen.

For more details about the 2026 NASCAR race weekend at Watkins Glen International, please visit www.theglen.com.

About Watkins Glen International

Located within five hours and 300 miles of 25 percent of the U.S. population, Watkins Glen International is the premier road racing facility in North America, four-times voted “Best NASCAR Track” by readers of USA Today. Keep up with The Glen on Facebook, Twitter, and Instagram. For tickets, camping, and additional information, call 1-866-461-RACE or visit www.TheGlen.com and get all of the latest information by downloading the NASCAR tracks app at NASCAR TRACKS APP | WATKINS GLEN INTERNATIONAL

About NASCAR

The National Association for Stock Car Auto Racing (NASCAR) is the sanctioning body for the No. 1 form of motorsports in the United States and owner of 15 of the nation’s major motorsports entertainment facilities. NASCAR sanctions races in three national series (NASCAR Cup Series™, NASCAR O’Reilly Auto Parts Series™, and NASCAR CRAFTSMAN Truck Series™), four international series (NASCAR Brasil Series, NASCAR Canada Series, NASCAR Euro Series, NASCAR Mexico Series), four regional series (ARCA Menards Series, ARCA Menards Series East & West and the NASCAR Whelen Modified Tour) and a local grassroots series (NASCAR Advance Auto Parts Weekly Series). The International Motor Sports Association™ (IMSA®) governs the IMSA WeatherTech SportsCar Championship™, the premier U.S. sports car series. NASCAR also owns Motor Racing Network, Racing Electronics, and ONE DAYTONA. Based in Daytona Beach, Florida, with offices in five cities across North America, NASCAR sanctions more than 1,200 races annually in 11 countries and more than 30 U.S. states.

About Bully Hill Vineyards

Bully Hill Vineyards is one of New York’s most recognized estate wineries. Founded in 1970 by Walter S. Taylor, Bully Hill pioneered a return to authentic, approachable winemaking using New York-grown grapes and handcrafted techniques. Nestled in the hills overlooking beautiful Keuka Lake, Bully Hill welcomes thousands of visitors to its picturesque Finger Lakes property, offering winery tours, tastings, and dining experiences that bring the brand’s personality to life. Known for its bold, expressive artwork on labels and accessible, high-quality wines, Bully Hill is truly a unique Finger Lakes destination. Please visit www.bullyhillvineyards.com to learn more.

2026 Watkins Glen International Schedule

April 11 – Opening Day Presented by MOTUL at The Glen

May 8-10 – NASCAR Go Bowling at The Glen

June 6-7 – Progressive Grand National Cross Country Series

June 11-14 – Historic Sportscar Racing

June 19-21 – SCCA Majors Super Tour

June 25-28 – IMSA Sahlen’s Six Hours of The Glen

July 16-19 – Trans Am Series

July 24-26 – GridLife

September 10-13 – SVRA Hilliard U.S. Vintage Grand Prix

2026 Watkins Glen International NASCAR Weekend Schedule

May 8 – General Tire 100 at The Glen – ARCA Menards Series Race

May 8 - Bully Hill Vineyards 176 at The Glen – NASCAR CRAFTSMAN Truck Series Race

May 9 - Mission 200 at The Glen – NASCAR O’Reilly Auto Parts Series Race

May 10 - Go Bowling at The Glen – NASCAR Cup Series Race